Superbowl ad. 70% of teens who abuse prescription drugs get them from home and thier parents have no idea. DraftFCB created an ad that is both appealing to teans to watch but more importantly is a HELLOOO wake up call to all of the dumb parents that are out there and who are telling their kids not to hang out with the weird kid at school. This is a message that desperately needs to get out and this ad does a good job.
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